I had the privilege
of doing a live version of Ask Uncle Marty™
during the speed rounds at the 2016 Retail Shippers Expo last week in Vegas.
The speed rounds are
cool. Experts from across the retail shipping, mail, and business center
industry host eight-minute round table discussions with Expo attendees on
topics ranging from shipping freight, large format printing, and gift wrapping
tips to small business accounting, maximizing point-of-sale software, and
marketing with Pokémon Go. Speed rounds are billed as the "retail
shippers' version of speed dating," and are a favorite part of the week's
events.
My table, I'm
honored and grateful to say, was full for most of the sessions. People had
questions! And they were good ones! We tackled store design, maximizing traffic
patterns with smart layouts, where to start with small business social media,
how EDDM from the USPS works, and so much more!
I encouraged
everyone to write to me. My favorite letters and responses get published
bi-monthly in MBC Today, as they have
been for a couple of years now, and others will soon be shared on my blog.
I'm seriously
encouraged and profoundly grateful that people from all over the country are
reading and enjoying Ask Uncle Marty.
What started as a humble tongue-in-cheek Dear
Abby-style industry advice column has grown to encompass marketing and
image tips and consultations for businesses and organizations of all sizes
(though the amazing small businesses in the retail shipping, mail, and business
center industry will always be my BAE).
Here's to a fabulous
future!
#AskUncleMarty
#AMBC4ME #RetailShippersExpo2016
